Our client, a Canadian pubco with $1.3 billion market capitalization is looking to expand in the Northeast United States.
This expansion may include: distribution, joint ventures. It may include targeting and evaluating acquisition opportunities and/or new builds.
In outlining the challenge to us we proposed and have begun executing a Phased plan which looked like this:
Phase 1
● White paper on the regulatory environment in 11 states of the Northeast
● Key players in the Market
Phase 2
● Review of specific opportunities and barriers to entry in each market
● Definition of market size
● Requirements for local ownership and product types
Phase 3
● Review of edibles market with parameters above
Phase 4
● Pending mandate to find acquisition opportunities for market entry
Nature of participation:
This resulted in a recurring retainer role for the company on regulatory and planning mandates, with discussions in progress to expand the mandate going forward to include Provincial/Federal Government Relations, as well as, Business Development and M&A work.