Marketing + Design
Design in all things...
Discovering and shaping true nature.
TAAG welcomes into its fold 35-year-old gordongroup, an established, award-winning marketing + design firm that has delivered a full-spectrum of high-calibre, world-class services and products to help clients advance, accelerate and realize a broad array of marketing and strategic communications initiatives.
Your Brand’s True Nature
We cultivate insightful and collaborative client relationships so we can fully understand your objectives and requirements, recommend strategic solutions and flow through our creative journey to deliver the best possible outcomes. Our signature Creative Convergence Process is an immersive, client-centric process that inspires brilliant and authentic marketing + design solutions.
A Wealth of Experience
We bring a wide range of fascinating client and project experience working with national, regional, and local organizations in the public, private, and non-profit sectors in Canada.From the development of insightful marketing strategies; to brand building; to crafting creative content and original design; to producing integrated print, digital and web products; to executing on multimedia outreach campaigns; to publishing niche magazines and books—the best teams are assembled to deliver strategic solutions that meet the unique needs of clients and their projects.
Our Marketing + Design services include:
Strategy
Through years of experience, we’ve learned to develop strategies and plans that lead to success. We craft insightful marketing, communications, brand, and digital strategies that align with our clients’ objectives to deliver results. We understand that success begins with a realistic blueprint—one detailed enough for precise action and flexible enough to encourage creativity and innovation. That’s why we’ll work with you to ensure strategies resonate…that they’re relevant and realistic yet aspirational.
Branding
Are you ready to discover your brand’s true nature? We specialize in strong brand and visual identity development. We’ll base your brand identity, brand building, and brand refresh services on your organization’s core identity constructs. If you’re at the beginning of the discovery process, we’ll start by unpacking the essence of your organization to inform the design of your brand elements, such as logo design, corporate colours, and voice. If you’re farther into your evolution, we’ll provide visual identity refresh and branding solutions to update your look and feel. We also offer brand-building services to support new programs and products.
Content Creation
Our content strategists and writers will provide a full range of content development services including branded narrative, storytelling, copywriting, editing and translation. We offer core messaging and positioning refinement, compelling content and taglines to support evolving brand identities. We emphasize plain language—making complex material concise and easy to understand.
Design
Our teams of brand and content strategists work closely with our talented graphic designers to recommend and produce a wide range of integrated products spanning print, web, video, digital and social media communications. We engage in all facets of the design process, from concept through layout.
Digital Marketing
We offer a comprehensive suite of digital marketing services to enhance your brand's online presence. Our offerings include managing Paid Ads (PPC) across various platforms and optimizing campaigns for better ROI, as well improving SEO for higher search rankings, driving organic traffic and elevating your website's visibility. Our Social Media Management drives engagement, fostering customer interaction and loyalty, while our adept content development and captivating digital design visually communicate your brand story. Our broad network also gives you access to digital PR opportunities and our Influencer connections to amplify brand awareness and credibility.
Niche Publishing
If you’re looking to publish your book, magazine, or report, we’ll collaborate with you to craft an end-product that aligns with your vision and objectives—unifying text, imagery and graphic elements. Our Direct Marketing team can even assist with ad sales to support revenue generation for niche print and digital magazines.
Contact us today to discuss the benefits of our Marketing + Design services.
Get in touch
